For several years, I managed the creation and distribution of email marketing campaigns using Mailchimp. As our strategy evolved, we transitioned to Klaviyo, where I shifted content creation to our graphic designer. I provided direction on campaign content, reviewed all designs, and ensured brand consistency and messaging accuracy before final approvals and distribution.
- Mailchimp Email Marketing Samples -
- KLAVIYO EMAIL MARKETING SAMPLE -
We switched gears to be better about sending small announcement emails and making it much more optimized.